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A Journey To Greatness (This Will Inspire You!)


Josh Richards

Building & Monetizing a Mass Social Media Audience

What's the secret to achieving a huge social media following?

So you’ve finally made that TikTok account…

What next?

How do you gain a massive amount of followers? How do you create content that people will love? How do you make an impact on a platform that is oversaturated?

It may seem impossible. You want to put yourself out there and show your originality, but you don’t know how to build your audience. You have great content to share, but with the flood of content that’s already on TikTok, how can your message possibly stand out and make a difference?

It can definitely seem overwhelming. And honestly, this goes for every social media platform — not just TikTok. Whether you’re a business owner, artist, or influencer, you want to get your message out there, but you don’t how to make it stand out above all the noise that’s already on social media.

How do you gain more followers?

How do you create content that’s shareable?

How do you make an impact?

These are questions we’ve all thought about, and today, I have the perfect guest to answer them.

Josh Richards has 24.3 million followers on TikTok — you read that right — 24.3 million. If anyone knows how to build a massive social media following, it’s him. I’m honored to have him on the show today!

“Doing crazy things to maintain your views in not a good way to go.” @JoshRichards  

Josh Richards is a Canadian internet personality and entrepreneur. He has a huge following on a number of social media platforms and serves as Chief Strategy Officer of Triller — a social media platform where you can share music videos, challenges, and songs with the community.

On TikTok, Josh Richards has a whopping 24.3 million followers — and this number is growing steadily. He also has launched a new podcast — BFFs with fellow TikToker Dave Portnoy, where they discuss everything from dominating TikTok to running a social media empire to everything in between. Josh’s TikTok posts often include dancing, lip-syncing, and video skits, and he has acted in films including Brother’s Keeper and Summertime Dropouts.

Josh is only 19 years old — yet, he’s running his own business and has a huge following on social media — huge accomplishments at his age! According to Forbes, Josh earned $1.5 million in 2019 from his numerous sponsorship deals, making him the fifth highest-earning TikTok personality ever! If you haven’t checked out his TikTok account, you definitely should after listening to this episode!

It was great to have Josh on The School of Greatness to learn about building a massive social media empire, running multiple businesses, and managing insecurities at the same time — Josh is truly a testament to the fact that if you have the right mindset, you can accomplish anything.

Join me on Episode 1,086 to learn how to build and monetize a massive social media audience with TikTok creator Josh Richards!

“There’s a reason why there’s big names in social media because they just never gave up!” @JoshRichards  

Some Questions I Ask:

  • What is it like to have money now, after growing up without much wealth?
  • When did you learn more about investing money instead of spending money?
  • Is there a part of your life where you lack confidence?
  • What is your biggest fear right now?
  • Do you think anyone can build a huge audience?
  • What advice would you give to your fans that are younger that have a lot of insecurities?
  • How are you personally managing your mental health when the social media world can fluctuate so much?

In this episode, you will learn:

  • How to build a massive audience on social media.
  • How to know it’s time to go all in on your dream.
  • How Josh is able to manage his content creation and multiple businesses at the same time.
  • How to overcome insecurities and put yourself out there.
  • Plus much more…

Show Notes:

Connect with
Josh Richards

Transcript of this Episode

Music Credits:

Music Credit:

Kaibu by Killercats

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