EP. 701

10/03/18

James Clear

Listen to James Clear and Learn about the Proven Way to Achieve Your Dreams

Success Habits: The Proven Way to Achieve Your Dreams

โ€œPeople want outcomes. They want to earn more money or lose weight or be more productive or reduce stress, but the outcome is not the thing that needs to change โ€” itโ€™s the system that precedes it.โ€ โ€“ James Clear

Itโ€™s 8:00 AM and you walk into the office. Letโ€™s say you get to work in the morning. You say hello to your coworkers and make your way toward your desk. But before you get there, you walk by the box of doughnuts left out every morning for employees to have for a breakfast treat.

You really want to lose a few pounds, but those doughnuts look awfully good. So, you take one. For a minute, it tastes great! You enjoy that sweet, sugary goodness and go about your day.

But soon, the guilt sets in. Weโ€™ve all been there โ€” me included! You start to feel bad about indulging in that doughnut, because even though it tasted really delicious for a minute, you know it didnโ€™t help you lose any weight.

Maybe then you resolve to do better tomorrow. You tell yourself youโ€™re going to resist that temptation and stick with a healthier breakfast. Youโ€™re going to walk right by that box of doughnuts and not look back!

But then you get back to work the next morningโ€ฆ and you just canโ€™t help but take a delicious doughnut because 1) theyโ€™re delicious and 2) theyโ€™re free.

Youโ€™ve gotten into a bad habit. Now, maybe this scenario doesnโ€™t sound exactly like yours, but weโ€™ve all got bad habits weโ€™re trying to break. For some of us, itโ€™s unhealthy foods like doughnuts. But for others of us, itโ€™s spending too much time bingeing TV on
Netflix. Maybe itโ€™s staying up too late. Maybe itโ€™s letting your bedroom get too messy.

Whatever your bad habits are, Iโ€™m not judginโ€™! Bad habits can be really hard to break, and good habits can be really difficult to develop. But it can be done, I promise you. My guest today is here to tell all you School of Greatness listeners exactly how.

Who Is James Clear?

James Clear is a researcher and expert writer on the subject of habits โ€” both good and bad! He writes a weekly newsletter at jamesclear.com that reaches almost half a million readers. He provides his audience with fresh ideas on how to live a healthy life, both mentally and physically, so Iโ€™m really excited about this James Clear podcast episode.

James Clearโ€™s new book, Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones is an awesome source of information, and itโ€™s been many years in the making. In fact, James Clear told me about how this book (and his writing career as a whole) is really the result of his taking his own advice.

โ€œEarly on I had a feeling โ€ฆ Iโ€™m like, โ€˜Who am I? Iโ€™m just a guy, who am I to write about this?โ€™ And I had a friend tell me, โ€˜The way you develop expertise is by writing about it every week.โ€™ So I wrote a new article about habits every Monday and Thursday for three years, and that was how I developed the expertise on the topic โ€” by writing about it.โ€ โ€“ James Clear

James Clear realized that habits are a big part of our life. They can help us to become the person we want to be. But they can also hurt us, and make it harder to reach our goals.

James Clear has also worked hard to approach his study from a unique perspective. A lot of self-help books and podcasts focus on the โ€œhowโ€ of our habits. How can we overcome them? How can we motivate ourselves to change our bad habits and reinforce our good ones? On the other hand, a lot of more academic and scientific resources deal with the โ€œwhyโ€ of our habits. They explain the science behind the way our brains work and how our biological processes influence our actions.

James Clearโ€™s approach combines the two. He really wants his audience to have an understanding of why their brains form the habits they do and what we can do about it.

โ€œItโ€™s a combination of me reading the scientific literature and reading the research and then trying to distill practical insights from that and testing things in real life as a weightlifter, a travel photographer, a writer, an entrepreneur, and seeing what that looks like and then putting the two together. I think you need both.โ€ โ€“ James Clear

James Clear set out to learn everything he could about how habits are made and broken. Heโ€™s collected a lot of great knowledge over his years of research and writing. And today, heโ€™s here to share that information with you.

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โ€œMaster the art of showing up.โ€ โ€“ @JamesClear
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Habit and Identity: Become the Person You Want to Be

To get started, James and I talked about what exactly our habits are and how theyโ€™re formed. He likes to compare our habits to the idea of compound interest.

โ€œโ€˜Habits are the compound interest of self improvement.โ€™ So, the same way that compound interest accrues through finance, the effects of your habits multiply over time.โ€ โ€“ James Clear

So whatever our habits are, their effects tend to get bigger and bigger over time. Thatโ€™s why the more often we allow ourselves to indulge in sugary treats, the more we gain weight. Thatโ€™s also why the more we get out to the gym, the easier it is to make time for that workout.

But why are some bad habits so much easier to fall into than good habits? Turns out, James had a really great answer to that, too:

โ€œAnd thatโ€™s actually a crucial point that I cover in the book, which is: Habits that are immediately satisfying are more likely to be repeated. And so, pretty much any behavior produces outcomes across time. Like, if you eat a doughnut right now, itโ€™s tasty and sugary, but in the long run, you gain weight. And so the immediate outcome is favorable, the long term outcome is unfavorable.โ€ โ€“ James Clear

So, if we tend toward behaviors that feel good immediately, how can we build habits that will have better long-term effects? We all want to be the kind of people who make healthy eating choices, keep our rooms clean, and exercise a little every day. But if those things are less fun immediately, then how can we motivate ourselves to do them? Can we change our thinking so that we get that immediate satisfaction from making healthy decisions?

James thinks so. He says:

โ€œI talk about this concept I call โ€˜identity based habits,โ€™ and, essentially, the ultimate form of immediate gratification is the reinforcement of your desired identity. So, you go to the gym, and youโ€™re reinforcing the identity of, โ€˜Iโ€™m the type of person who doesnโ€™t miss workouts,โ€™ โ€ฆ so you want reinforcements that align with your principles and values.โ€ โ€“ James Clear

So according to James, the key to building good habits is to change our thinking a little bit. We may think that the immediate outcome of eating a doughnut is more fun. We think that a sugary treat will make us happy. But if we realize that by eating that doughnut weโ€™re reinforcing the identity of someone who doesnโ€™t make healthy eating choicesโ€ฆ well, that will make us feel worse.

If, instead, we have a nice healthy breakfast, weโ€™re reinforcing the identity of a person who makes healthy choices. Thatโ€™s the desired identity, right? So if we realize that making good choices will immediately make us feel good about the identity weโ€™re reinforcing for ourselves, we can get that instant gratification and keep building those good habits to become exactly who we want to be!

The Five Best Habits

So what are some good places to start? James and I talked through his top five non-negotiable habits, and I think they could be really helpful for all of us.

The first habit James mentioned was exercising. Maybe thatโ€™s not a big surprise to you, but it is still super important. Now I know James likes to do a lot of strength training, but for you it might be something different. You might like running or bicycling or dancing or something else! The important thing is that youโ€™re moving and getting a โ€œphysical outlet,โ€ as James says.

Now, this next good habit is a big deal, and even though James didnโ€™t mention it first, he did call it the โ€œultimate habitโ€ โ€ฆ

โ€œThe ultimate habit is reading, because if you build a habit of reading, you can solve pretty much any other problem. You want to learn to be a better podcaster? You can read about that. โ€ฆ And so what you need is to develop a habit of reading, and then, whatever problem youโ€™re facing at the time, you have a method for solving that.โ€ โ€“ James Clear

Reading is a big deal. Just like you have to exercise your body, you have to exercise your mind, and reading is a great way to do that. Making just a little bit of time every day to read a book is an awesome habit to build.

Right alongside that is Jamesโ€™ third non-negotiable habit: writing. Remember that James only became an expert on the subject of habits by reading up on them and writing his newsletter every week. He exercised his mind and gained a lot of knowledge, just by developing those great habits.

The fourth major habit for James is going for a walk every day. And this is different from daily exercise. Exercising is about really working out your body and trying to improve your physical fitness. This daily walk that James mentioned is more about getting outside and clearing your head.

โ€œWell, you see this with anybody who does creative work, in particular, thereโ€™s just something about getting outside and walking. โ€ฆ when your body is moving, itโ€™s very hard for you to not be active mentally.โ€ โ€“ James Clear

So get in the habit of going outside just a few minutes a day and taking a nice walk! And if the weather is bad, take a walk around your office building or even just around your house. Getting your body moving is a great way to stay mentally active so you can keep bringing your best to your work.

And finally, Jamesโ€™ last non-negotiable habit: sleep. James says, โ€œmy cardinal rule is that I donโ€™t cheat myself on sleep.โ€ Seriously, getting those eight hours can make a huge difference in your productivity and well-being. Make it a habit to get to bed and wake up on time.

So How Can You Get Started?

So weโ€™ve talked about how we can change our thinking and about some great habits we can all go ahead and get started building in our lives, but what are some practical things we can do right now?

Of course, James had a couple of really great pieces of advice.

One thing thatโ€™s incredibly important as youโ€™re trying to start and reinforce good habits as a community. Check out what James says:

โ€œSo the key, I think, is to join a group where your desired behavior is the normal behaviour and you already have something else in common with that group.โ€ โ€“ James Clear

James used Steve Kamb of Nerd Fitness as an example. Steve runs a community for people who want to get in shape and who also have a shared excitement for things like Star Wars and Batman. The people in the Nerd Fitness community are already friends because they bond together over their shared favorite movies and comics, so they can be really mutually encouraging as they get in shape.

This idea can work no matter what good habit youโ€™re trying to get into. Are you trying to go to the gym more often? Find a group of people from your workplace or school who like to work out and go with them. Youโ€™ll make some great friends and have people holding you accountable to your new habits.

The other you can do is make the new habit โ€œfrictionless,โ€ to borrow a word from James. Let me explain: James says that the best way to get a new good habit going is to simply to make it easy.

โ€œโ€ฆ the easier a habit is, the less friction there is associated with the habit, the more likely youโ€™re going to be able to do it. โ€ฆ Make it as easy as possible.โ€ โ€“ James Clear

Now, there are a ton of ways to make good habits as easy to start as possible. One is to follow Jamesโ€™ โ€œTwo-Minute Rule.โ€ Thatโ€™s where you should down scale your expectations to whatever you can do in two minutes. James uses the example of someone who wants to develop a habit of running. That person might make it a goal simply to spend two minutes putting on some good running shoes and stepping outsideโ€ฆ any actual running is extra. That way, the goal is set low, and the person is less likely to become discouraged and abandon the habit of running.

James says that you can also optimize your environment to support your new habit. Letโ€™s go back to the example I used in the beginning. Letโ€™s say that every day you walk by an open box of doughnuts on your way to your desk. But what if you took a different route to your desk? Or kindly asked that the doughnuts be placed in a kitchen area or in a different area of the room? What if you walked into work carrying your healthy breakfast, already ready to eat? That way, youโ€™ll be less tempted to take one of those unhealthy doughnuts, and youโ€™ll be reinforcing a healthy habit.

Why You Should Listen Right Nowโ€ฆ

We all have things we wish we did more often. Maybe you want to become a painter, but itโ€™s hard to make time to pull out the paints and canvas every day. Maybe you really enjoy running, but you find it tough to put on those sneakers and get outside.

And whatever it is that you want to do, Iโ€™m sure that you, like me, have experienced discouragement. Itโ€™s too easy to try something, to tell ourselves we just have to have enough grit, enough motivation, enough willpowerโ€ฆ but eventually we run out of steam. Or maybe you donโ€™t burn out, and you do eventually achieve your goalโ€ฆ but then old habits set back in, and you undo all that great progress you made.

Hereโ€™s what James Clear says about that:

โ€œSo itโ€™s like treating a symptom without treating the cause, and habits are a better solution in that case. Because if you fix the inputs, the outputs fix themselves automatically, right? You donโ€™t have to fight to have a clean room if you have clean habits.โ€ โ€“ James Clear

Are you tired of setting goals and trying to achieve them by willpower alone? Ready to kick some old bad habits and develop the new good ones you need to be the greatest you can be?

Me too. Join me on Episode 701 with James Clear to learn how.

 

To greatness,

Lewis Howes - Signature

Some Questions I Ask:

  • Who is your core audience? (7:52)
  • What are your five nonnegotiable habits? (12:29)
  • What are the systems youโ€™ve made to be successful? (16:24)
  • How many days does it take to set a habit? (18:20)
  • What makes you an expert on habits? (20:27)
  • Why do some people make progress losing weight then gain the weight back? (36:11)
  • If you were coaching someone, what would you say to them to get started? (42:26)

In this episode, you will learn:

    • The definition of Identity-Based Habits (9:46)
    • Why walking is important for creative people (14:26)
    • Jamesโ€™ Cardinal Rule (15:42)
    • The four stages all habits go through (23:37)
    • How our tribe affect our habits (26:10)
    • How the Two Minute Rule can help you reach your goal (31:52)
    • The downside of having good habits (45:59)
    • The one habit that alludes James (52:32)
    • Plus much moreโ€ฆ

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James Clear

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