New book from NYT bestselling author Lewis Howes is now available!

New book from NYT bestselling author Lewis Howes is now available!


Rick Rubin

Rick Rubin: The Secret to Your Most Authentic Expression (Creativity Will Flow Like CRAZY!)


What if the key to unlocking your greatest creative potential lies not in learning something new, but in rediscovering something ancient and deeply personal within you? Join us as Rick Rubin, a legend in the world of music, reveals how tapping into your inner world can revolutionize not just your art, but your entire way of being.


Rick Rubin is a nine-time GRAMMY-winning producer, named one of the 100 most influential people in the world by Time and the most successful producer in any genre by Rolling Stone. He has collaborated with artists from Tom Petty to Adele, Johnny Cash to the Red Hot Chili Peppers, Beastie Boys to Slayer, Kanye West to the Strokes, and System of a Down to Jay-Z. His book THE CREATIVE ACT is a #1 New York Times bestseller.


Rick opens up about his personal journey of discovery, creativity, and the pursuit of authenticity. This conversation is not just about the music industry; it’s a heartfelt exploration of how to live a life filled with passion, creativity, and genuine self-expression.

"The audience comes last. I'm not making it for them, I'm making it for me. It turns out that when you truly make something for yourself, you're doing the best thing you possibly can for the audience." @RickRubin  

And now let’s jump into episode 1536 of The School of Greatness!

"All we are is made up of everything we take in. So, the places we're in, the people we're around, the media we consume, that's all we are. So really curate what comes in for your highest good." @RickRubin  

Some Questions I Ask:

  • How can anyone spark or take hold of the creativity that lives within them?
  • If everyone tapped into their creativity, what impact could that have on the world?
  • How do you discover new sources of inspiration and prevent creative stagnation?
  • For those aspiring to unlock their subconscious and lead a rich creative life, what advice would you give them based on your own experiences?
  • With all the artists you have worked with, what is a commonality you have witnessed in them? A common trait, demeanor, train of thought. What is the “it” that they have?

In this episode, you will learn:

  • Strategies to spark and harness inner creativity.
  • The impact of tapping into creativity on a global scale.
  • Ways to overcome creative blocks and embrace inspiration when it sparks.
  • The importance of patience and presence in the creative process.
  • Techniques to cultivate inner peace and create from a place of pure authenticity.
  • Plus much more…

Show Notes:

Connect with
Rick Rubin

Transcript of this Episode

Music Credits:


Kaibu by Killercats


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