Who is James Altucher?
In addition to having incredible hair, James Altucher is an American hedge fund manager, entrepreneur, author, venture capitalist, and podcaster. He has published 20 books, and he is a contributor to publications including The Financial Times and The Huffington Post.
Failure is a big part of Jamesโ story. He has founded or co-founded more than 20 companies, 17 of which have failed, but he hasnโt let this slow him down. In fact, I believe that anyone who is remotely successful has probably experienced an extraordinary amount of failure in their life. Why? Because overcoming failure is a step towards success.
At one point, James Alutcher lost almost all his money. He was completely broke. He had less than two hundred dollars in his bank account. He sprialed into depression, anxiety, and even thoughts of suicide. But through it all, he was able to build his business back up, and change that two hundred dollars into fifteen million. Not only is he financially free, but he also has a loving family with five young adult children.
James wants to tell you how to free yourself financially, how to cope with failure and fear, and how to have a healthy relationship with your money. He truly cares about people and wants to help everyone achieve their maximum potential.
James Altucher is not only a businessman, but a creator as well. He is the host of The James Altucher Show in which he interviews innovators, creators, and just all around amazing people. James Alutcherโs podcast has been extremely successful, and I recommend you check it out! Iโve been on his podcast a few times now! James Alutcher has been a recurring guest on my podcast as well, and I always enjoy hearing what he has to say.
James is also an amazing storyteller and writer. Heโs the bestselling author of the New York Times bestseller Choose Yourself which is all about pursuing your creativity, investing in yourself, and developing skills that will make you successful, healthy, and happy. James loves telling stories, and in this episode, he says heโs looking to expand his podcastโs focus to cover storytelling!
โ…every episode [is] an interview โฆ but sometimes I do want to just tell stories โฆ And I do see in the podcast world [that] storytelling is kind of moving up.โ – James Alutcher
I, for one, am really excited about this potential growth. If you havenโt listened to James Alutcherโs stories on Facebook, you should definitely check those out too! His podcast, The James Altucher Show, is available on Apple Podcasts and wherever you get your podcasts!
James Altucher on Fear, Failure, and His Experience Witnessing 9/11
I asked James what moment he thought shaped his life more than anything else โ what moment caused him to rethink everything and change his perspective on life?
On September 11, 2001, James was walking by the World Trade Center, going back to his apartment to gather his things for day trading. His business partner stopped him, pointing up to the plane flying unusually low overhead.
โItโs 600 feet directly above us, like right above us โฆ And then it goes so fast over your head and everyobdy just ducked โ it was an instinct โ everybody like went to the ground โฆ it only happened within a second [and] we were all watching โ it goes right into the building โฆ we all watched with our own eyes an airplane crash and people die instantly.โ – James Altucher
James said that he usually doesnโt like to tell this story, just because he knows that other people had it much worse. He acknowledges that the trauma of 9/11 wasnโt as detrimental to him as it was for other people โ people in the building, the first-responders, the passengers on the plane, the families back home โ but it was still an event that shaped the course of his life.
For six years after 9/11, James had vivid dreams of the event โ horrible nightmares โ that gave him intense anxiety and depression. Along with the decline of his mental health, Jamesโ finances took a massive hit as well.
โThis was 20 years ago โ I had no idea what I was doing. And so I put all my money in the stock market at the open, and the market went down huge โฆ the next day, I borrowed triple the amount and put it all in and it went down huge again .. by Friday morning I was so broke.โ – James Altucher
In all honesty, James hit rock bottom. Before the market declined, he was living big. He had sold a company and had 15 million dollars in his bank account. He brought the biggest apartment he could find and ramped up all his expenses. Then later after the decline, he couldnโt sell his place, he didnโt know how to provide for his kids, and he had no skills at his disposal to use at that point. Failure was right in his face, and it was a terrifying reality.
While this time was extremely difficult for James, he is now able to look back and see how it changed him, ultimately for the better.
โI really did sort of come out of those [literal] ashes a much better person in so many ways. I learned so much โฆ about myself from the events that happened afterwards โ how to come back from disaster. And again, it was like it was a disaster in the sense [that] I had no family at the time other than my family that I was taking care of and I had zero cash, zero possibilities โฆ I was more ashamed than I’d ever been before.โ – James Altucher
Now, after dealing with his trauma and the weight of his financial failures, James has rebuilt himself into a better and more resilient person. He wants to share his experience and wisdom with others, so that they too can learn how to have a healthy relationship with their money.
Your Money Is Not Your Self-Worth
While a lot of Jamesโ early depression did come from the trauma of witnessing 9/11, some of it came from his misfounded sense of self-worth: The amount of money in his bank account was equal to the amount of self-worth he had for himself.
โ100%. Yeah, that was my self worth. My net worth was my self worth. โ – James Altucher
It doesnโt matter if you have 100 dollars in your bank account right now or 100 million dollars โ your worth is not valued in cash.
โ[Now] I get to have a more balanced life โฆ money is ultimately an ancillary effect of living a good, healthy life. And if you say [that] money is more important than that โ money is my life โ then youโre gonna lose.โ – James Altucher
This money-centric mindset had proved unhealthy for James, and so over the years, he trained himself to think of self worth in a more holistic way that includes physical health, emotional health, relational health, creative health, and creative health. Ultimately, what James had to realize is that he should focus on things he had control over but acknowledge the things he did not have control over. Sometimes, itโs our fault when we fall into failure โ other times, it just happens to us.
From my perspective, it seems like there’s two extremes when it comes to peopleโs relationship with money. Some people are obsessed about money, making money, and talking about money. There are other people in the world that are afraid of money, they don’t know how to make it, and they’re scared of it. They think money is โevilโ or intrinsically bad. I asked James what he thought about this since heโs sort of been on both sides of the spectrum โ basically, how do we make money but not let it control us?
โI was so afraid after that 9/11 moment for the next 10 or next nine years all I was focused on was โI better not go broke againโ โฆ then I finally was like, I can’t do this anymore. I’m wearing myself out. I’m unhealthy. Nothing’s going right. I’m in bad relationships. I’m not being creative. And so finally I moved out of the city โฆ and I just focused on things I love doing like writing โฆ and being more creative. And then I also had and made enough in little pieces here and there that I would always invest the money in private companies, not public companies, but private companies that I trusted [and] where I trusted the CEO.โ – James Altucher
When it comes to our money, we should follow James Altucherโs example. Being obsessed with money is unhealthy and can distance us from the things we really care about. Being afraid of money on the other hand is also harmful, because as James says, money often comes from living a healthy, upright life. We should aim for somewhere in the middle, where money is a concern but ultimately our lives are about doing the things we love and loving the people around us.
The Best Investment That Will Make You Successful
I asked James Altucher what young people, primarily in their 20s or 30s, should invest in to multiply their wealth in the future. His answer might surprise you.
โWell, absolutely invest in themselves at that point โฆ you’re not gonna have the network yet to invest in other things โฆ like, there’s not any mysterious opportunities that you, a young 23 year old, are gonna suddenly find that nobody else out of 7 million people found โฆ I didn’t have any money and I just had a skill โ giving yourself more skills is the key. That’s the key to any success, while at the same time being healthy.โ – James Altucher
Yep, thatโs right. According to James, itโs not the stock market. Itโs not networking (although that will probably come later.) Itโs about developing skills (preferably in things that you are passionate about) that you can hone with experience. Experience leads to networking, and networking leads to greater opportunities.
Creativity is a priority for James. He loves to build his creativity in different directions and experiment with different styles and outlets. Itโs not only enjoyable to develop new skills but potentially profitable as well!
Lots of people think you have to have a college degree to be successful. While college can be a great experience and give you a great education, James doesnโt think itโs necessary for success.
โI donโt even know if anybody working for me has a degree โฆ in this century, skills are more important than degrees. You need skills โ you donโt need some institution validating you like a parking validation โ hereโs your degree! โฆ tuition has gone up 10 times faster than inflation over the past 40 years โฆ and itโs putting an entire generation into poverty because theyโre all in debt.โ – James Altucher
Even if youโre not a young person, itโs still a great idea to invest in a skill. Learn a new language! Take a painting class! Learn to sing! Or maybe, start doing stand up comedy (this is what James did)! Challenge yourself to be better, and pursue skills that feed your creativity.
Invest in yourself. That can start when youโre 23. It can start when youโre 70. The important thing is that you start.
Why You Should Listen Right Nowโฆ
This was the fourth time I had James Altucher on the podcast, and Iโve been on his podcast probably the same number of times. At the start of this episode, I told James I wanted this to be the most powerful interview Iโve ever done with him.
Youโll have to decide that for yourself, but in my opinion, we achieved that.
In this podcast episode, James gets personal, raw, and honest about the fears heโs faced, the failures heโs experienced, and the wisdom heโs learned from it all. Heโs a great example of how we should aim to recover after failure and not let our self worth be based on our money. He truly is an example of greatness.
Ready to be inspired? Go ahead and turn on Episode 922 and get ready to be blown away by entrepreneur, author, and hair inspiration, James Altucher.
To Greatness,
