How to Sell Yourself Without Being Sleazy with John Jantsch


Everyone is in the business of selling.

Even if you don’t have a business, you are always selling yourself in some form.

Imagine for a moment, never having to actually “sell” your products, services or yourself every again.

Instead, changing the system around so that people always buy what you are offering without you having to do the sales part.

There is a key to this selling strategy and our next guest on the School of Greatness has been doing this successfully for years without having to “sell”.  Welcome to episode 67 with  John Jantsch.

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The School of Greatness Podcast

John Jantsch on the School of Greatness with Lewis Howes

“How do I make sure that 100% of people that buy from us, also want to refer us?”

In This Episode, You Will Learn:

  • The difference between marketing and selling
  • The elements of an excellent sales person
  • Why content creation is imperative to furthering your career in this economy
  • About the Marketing Hourglass
  • How to avoid the most common mistakes when creating products and and courses
  • How to price your products and pricing psychology
  • The value and evolution of e-mail marketing
  • Veteran content production strategies
  • Shifting the culture of the sales process
  • Plus much more…

“You called me up because you said you wanted to be at 2x. What if you could be at 10x? What would that look like?”

Continue Seeking Greatness:

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“Build so much value that you can charge a premium.”

Did you enjoy the podcast?

Do you struggle with getting sales in your business?  What is the hardest part about it for you?  Let us know in the comments section below what has been working with you as well based on what John teaches from this episode.

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  1. […] Sure, you might be an engineer, developer, staff member, maintenance personnel, or business owner. Regardless, you’re ultimate job rests in the field of sales. Lewis Howes recently did a great blog on exactly this point.  […]

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