EP. 827

07/24/19

Mark Sisson

ITโ€™S NEVER TOO LATE TO CHANGE LANES.

Building a $200 Million Dollar Personal Brand

Pivoting isnโ€™t a sign of failure, itโ€™s a sign that youโ€™re listening to feedback.

You have to know when to jump ship.

If you donโ€™t, you might be missing out on some amazing new opportunities.

So, how do you know which direction to take?

See what people are responding to.

Build relationships with your audience.

And never think youโ€™ve missed your chance to follow a dream.

Thereโ€™s no better time than now.

On todayโ€™s episode of The School of Greatness, I talk about being able to pivot with an entrepreneur who is never afraid to change directions: Mark Sisson.

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โ€œAs an entrepreneur, you have to be ready, willing and able to get feedback from your customers.โ€ – @Mark_Sisson
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Mark Sisson is a New York Times bestselling author and founder of Primal Nutrition, LLC, and Primal Kitchen, LLC. He is the publisher of MarksDailyApple.com, the #1-ranked blog for over a decade in its health and fitness category.

Mark says that he figured out his famous product by first building a brand. It took a lot of groundwork but ultimately paid off in the end.

So get ready to learn how to be a successful entrepreneur at any age on Episode 826.

Some Questions I Ask:

  • How do you know when you need to pivot? (15:15)
  • How did you have the mindset to shift into running a large business? (30:00)
  • What advice would you have for people building their personal brand? (34:30)
  • What was your biggest fear when building a food business? (40:00)
  • How do you deal with companies knocking off your product? (45:00)

In this episode, you will learn:

  • About Markโ€™s journey to where he is now (6:00)
  • The greatest skill set an entrepreneur can have (13:00)
  • The power of hiring a team to execute your vision (31:00)
  • Why in retail you have to compete on brand not price (36:00)
  • How to build a brand (38:00)
  • Plus much more…
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Mark Sisson

The School of Greatness Podcast
The School of Greatness Podcast

The School of Greatness Show

The School of Greatness shares inspiring interviews from the most successful people on the planetโ€”world-renowned leaders in business, entertainment, sports, science, health, and literatureโ€”to inspire YOU to unlock your inner greatness and live your best life.