Podcast

How to Craft, Communicate and Cash In On Your Personal Story

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“I was being wheeled off the field to my 7th knee surgery and I was looking up in the crowd thinking, ‘I may be going to prison.'”

That’s what it took for our next guest to shift his dreams away from the NFL.

Like me, football was his passion growing up.  He took his dream all the way to the top where he spent 4 years with the Houston Oilers.

As our next guest on the School of Greatness left the field that day, and decided he was going to be the best stage actor in the world and star in his own show on Broadway!

WHAT?!

Yeah. Thank you for downloading Greats. Please welcome, Bo Eason, the master of teaching The Power of Your Personal Story.

Subscribe on iTunesStitcher Radio or TuneIn

The School of Greatness Podcast

Bo Eason on the School of Greatness with Lewis Howes

“When I was 9 years old, I had a dream… so I drew up a 20 year plan.” (Tweet)

In This Episode, You Will Learn:

  • After becoming world class at tackling people, Bo decided to go to Broadway and express himself in an entirely new format
  • How Bo was drafted in the first round of the NFL as the first safety from UC Davis, a division II school
  • The story of meeting Al Pacino, and what he said on becoming the best

“I’m moving to New York City, I’m going to get up on the stage and express myself.” (Tweet)

  • A single strategy for becoming the best in the world at anything
  • Why big rooms are so important to Bo’s events
  • Why Once Upon a Time is the most dangerous phrase in language

“Surrender to the pace of being the best.” (Tweet)

  • The omnipotence of storytelling
  • The number one talent that the greatest leaders in the world have
  • What constitutes a compelling story:
  1. This is my background
  2. These are my dreams
  3. This is where I’m headed
  • How to use personal defining moments to inspire the audience into your world view
  • Even if you don’t think your personal story is worth telling, how to see the power in it
  • Why to start at the lowest moment and work your way to victory for successful story telling
  • How to blow people’s minds when they ask, “What do you do?”
  • The biggest cause of being ineffective when speaking or storytelling
  • The key to building organizations through co-creation
  • Plus much more…

“There is nothing more intoxicating than co-creation.” (Tweet)

Exercise for Identifying your Defining Moment:

Think of the greatest moment of your life.

Get that out of your mind. That’s not a good story.

Think of your lowest moment. The one you don’t want to tell. The one you’re ashamed of.

That’s the one you want to share. That’s where your gold lies.

 

Continue Seeking Greatness:

  • Explore Bo’s play, Runt of the Litter
  • Learn more about Al Pacino, the greatest stage performer in the world
  • Learn about Oxford Analytica, the organization that found the data to back up the story telling theory
  • Check out Onnit and their optimal performance products. Use the code “greatness” to get 10% off your next order:

Greatness Podcast Onnit Logo

Generate Leads with Facebook

  • Connect with Bo Eason:

Website | Sign Up for an Event | Twitter | Facebook | YouTube

Did you enjoy the podcast?

Did you enjoy this episode?  If so, leave a comment below sharing what your personal story is in one sentence.  Just as Bo does by saying “When I was 9 years old, I had a dream… so I drew up a 20 year plan.”  What would your opening statement be that would have another person captivated in who you are?  Share that below and connect with Bo to let him know as well.

 “Co-creation. That is the key to building what we want to build. The only way to co-create is to share yourself; to share what is most intimate with you.” (Tweet)

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10 comments
LashleyLuluPulsipher
LashleyLuluPulsipher

I'm so glad that you had Bo on the show, I knew you'd like him. I saw him speak and signed up for his training on the spot. In fact, I came all the way from Dubai just to attend his Personal Story Power Event in April. Worth every mile and penny. http://boeason.com/event/

ChristyLargent
ChristyLargent

Thank you Lewis.  Loved this show.  Very timely.  As usual, you rock!

RachelGogos
RachelGogos

AWESOME interview. I've worked in personal branding for 7 years now and I just loved learning about Bo and hearing what he had to say. Totally validates all I've been sharing with my clients but also inspired me to help tell my own story. As an introvert this is something I struggle with a lot. Thanks so much for this Lewis. One of my faves so far.

JovankaCiares
JovankaCiares

I saw Bo on stage last year and he blew my mind. Well before the end of his presentation (and before he even started pitching), people were lining up to buy his program. He was amazing!

dmenak
dmenak

Amazing interview, Bo was dropping dimes!  Here's my personal story sentence....


'When I was 18 I got kicked out of University...then I picked up a famous entrepreneurs book called 'Anyone Can Do It'.......

KevinBasham
KevinBasham

Hey Lewis, what a great podcast. I was only discussing this topic with someone a few hours ago! Very spooky timing.

Harley Eblen
Harley Eblen

I'm listening right now. This is so good...

Dave Gambrill
Dave Gambrill

Bo Eason is AWESOME! I had a chance to learn from him at a 4 day event last year and have taken a few of his ideas and really improved my public speaking skills.

Trackbacks

  1. […] I won’t repeat Bo Eason’s story. You can listen to him tell it to interviewer, Lewis Howes at this link. […]

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