Sports Networker

A Perfect Day. (In Social Media)

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Mark Buehrle

The Chicago White Sox, a Digital Royalty client, practiced perfect social media agility on July 23rd as Mark Buehrle threw a Perfect Game. What were the measurable social media results? The White Sox experienced a 21% increase of their online ecosystem, Positive Sentiment grew 8 percentage points and words like “LOVE, BUEHRLE, PERFECT and OBAMA” were added to the White Sox online semantic cloud that historic day in social media.

 

Watch the video below to see what online results the White Sox received from this experience…

 

 

Photo Credit: Mark Buehrle

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