Featured Articles, LinkedIn

Chris Brogan (And YOU) Should Stay On LinkedIn

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Chris Brogan recently said he was thinking about deleting his LinkedIn account.

I was shocked when I first read this, but I also understand that he must be getting overwhelmed by the amount of people reaching out and asking for favors.

Since Chris has given me amazing advice, and I consider him to be a mentor of mine,  I decided to create a video to show you (and Chris) why I think it would be a mistake if he deleted his LinkedIn account.

The message in this video is not only for Chris, but for everyone who isn’t using LinkedIn to its fullest potential yet.  I urge you to start using it more aggressively, as you will see what the benefits are in this video.

Staying On LinkedIn

Here are my 8 main reasons I feel Chris Brogan should stay on LinkedIn:

1.    Google Juice: LinkedIn is one of the top search results for Chris (and most of us)

2.    Recommendations: With 145+ recommendations you create more authority and social proof

3.    Build and Manage a Powerful Database: More powerful than with Facebook and Twitter

4.    Exporting Contacts:
No other *top* social networking site does this

5.    Driving Traffic: Your status updates, links, and WP blog app drives organic traffic to your site

6.    More Followers: People will follow you on Twitter, join your newsletter, and subscribe to your blog

7.    Sells Books:  Need I say more?

8.    Decision Makers: Higher net worth of people are on LinkedIn over the other traditional business sites

Do you think Chris should delete his LinkedIn profile?  Are my points compelling enough to keep him (and YOU) on LinkedIn?  I hope Chris decides to give it another chance and think about it differently from here on out, and I hope the rest of you understand how powerful LinkedIn can be for your business.

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Trackbacks

  1. […] Lewis had a great follow-up to Chris and did a fantastic video showing him the benefits of LinkedIn. […]

  2. […] how Chris should be using LinkedIn to grow his business.  I hope you get a chance to check it out here and let me know if you still think LinkedIn is dead, as I enjoy the friendly […]

  3. […] Both platforms have their adherents. Clara Shih, author of The Facebook Era, advocates strongly for a relational sales model via the Facebook platform in her recent blog post, Using Facebook to Grow Your Business. Lewis Howes, author of LinkedWorking, is a vocal advocate of Linkedin in this entertaining video, 8 Reasons Chris Brogan (And You) Should Stay on Linkedin. […]

  4. […] said, both sites have their obvious strengths, weaknesses and of course, similarities. You can create a personal profile, update a status, blog, […]